Ensuring permission-based e-mail is delivered to recipients' inboxes requires an equal amount of effort on marketing and technical fronts. Last month's column looked at ways marketers can bolster delivery. This month, we focus more on the technology behind e-mail sending and ways to ensure your e-mail delivery doesn't resemble a spam attack.
Following, 10 tactics to help increase the likelihood your e-mail messages will be accepted by the receiving ISP and avoid future deliverability problems.
How Geeks Can Increase E-Mail Delivery Posted by: DTB
at 9:17 PM |
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