eROI Email Marketing News and Strategies

eROI Blog
Email Marketing News, Articles, and Strategies

Thursday, March 04, 2004

Three eCouponing Case Stories: Land O' Lakes, Act II, & Krispy Kreme

In Part II of our Special Report on marketing with coupons online, we bring you three new exclusive Case Stories of campaigns that worked. Includes:

- Lots of data from Land O' Lakes' campaign
- How Act II handled security problems
- Viral email tactics Krispy Kreme used

Yes, includes creative samples for all three campaigns:
Read Article >>
(Open access until March 12th)

Posted by: DTB at 8:33 PM | Permalink

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