Spam-savvy subscribers have learned to distinguish newsletters from unwanted e-mail, but they've also learned to delete such missives if they lack specific information and timeliness, a survey finds.

"In my 2002 e-mail usability study, users had problems distinguishing between newsletters and unsolicited e-mail. So I concluded e-mail newsletters would drown in a sea of spam. But this recent report shows users now can tell the difference," said Jakob Nielsen of "E-Mail Newsletter Usability, 2nd Edition."
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