If you're a marketer, your organization probably sends a lot of e-mail. Even if you're not using it as an acquisition tool, you might employ newsletters, order confirmations, and shipping notifications. Even the sheer weight of employee e-mail sent out over the course of a day can stack up pretty high.

Why does this matter? Well, your company can play a role in testing anti-spam solutions that add an identity element to e-mail. This week marked the beginning of the first end-to-end testing of proposals being considered by the major ISPs. You can help.
Read Article >> Posted by: DTB at 1:26 PM  |  Permalink