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eROI Blog
Email Marketing News, Articles, and Strategies
Wednesday, February 11, 2004
Hey, E-Tailers: Wake Up!
Forty-three days into CAN-SPAM, and results are highly predictable. Law-abiding marketers have worked overtime to ensure all their messages comply with the new law. The dark side: pornographers, deceitful Viagra cloners, and get-rich schemers have lost not one wink of sleep. Regular readers know I supported CAN-SPAM all along but cautioned those with expectations that the law alone would expel all spam from the inbox.
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Posted by: DTB at 8:45 PM  |  Permalink


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