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eROI Blog
Email Marketing News, Articles, and Strategies
Wednesday, February 04, 2004
Getting Through to AOL
It's the same old song for e-mail marketers: Communicating with AOL customers can be tricky. I wrote about this topic over a year and a half ago. Things have changed a bit, but not necessarily for the better. It's still difficult to obtain statistics on which browser versions AOL customers use; legitimate opt-in e-mail is turned away as spam; and still other issues complicate sending e-mail to customers of one of the world's largest ISPs.
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Posted by: DTB at 10:59 PM  |  Permalink


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