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eROI Blog
Email Marketing News, Articles, and Strategies
Tuesday, February 24, 2004
First Impressions Count
A recent study reported that 40% of Internet users in the US changed their opinions of brands due to information they gathered online. This data is reinforcement that it's more important than ever to make sure that the image you are portraying online, and especially in your email marketing, is an accurate reflection of your brand. Here are a few areas to consider when analyzing your brand reflection in your email marketing?
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Posted by: DTB at 11:27 PM  |  Permalink


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