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eROI Blog
Email Marketing News, Articles, and Strategies
Sunday, February 01, 2004
After CAN-Spam, next step is authentication technology
In the midst of a growing spam problem, one of the world’s largest e-mail service providers is dispatching a contingent to Capitol Hill to ensure it’s part of the solution. Digital Impact Inc. CEO William Park will meet with senators and congressional representatives next week to discuss the issue, while the company`s director of ISP relations is meeting this week with the Federal Trade Commission, the body charged with enforcement of new federal CAN-Spam legislation. Digital Impact is part of an industry group, the E-Mail Service Providers Coalition, which has been focused on spam for the past several months.
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Posted by: DTB at 12:55 PM  |  Permalink


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