eROI Email Marketing News and Strategies

eROI Blog
Email Marketing News, Articles, and Strategies

Thursday, November 13, 2003

Top 5 Email Sponsorship Ad Mistakes: Which Do You Make?

Now that email rentals are increasing out, newsletter sponsorships are back in fashion. But, to get the big clicks, you have to avoid the big mistakes that nearly everyone makes:
- Media Buying Without Enough Research
- Inadequate Frequency
- Bad Design
- Horrible Copy
- Links that Strand People
This detailed article includes loads of practical tips you can put into use right away:
Read Article >>
(Open access until 11/22)

Posted by: DTB at 8:46 PM | Permalink

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