[Open access until 10/18]

If you mail the same house list month after month, how can you keep people interested enough that they continue to open, click and buy from you?

It's a dilemma that everyone, who started emailing a house list in the past two years, is up against now.

Here's some inspiration from California wineries who are beating the problem. Also includes tips on how your email creative and frequency should differ for your various audiences (consumers, distributors, retailers, etc.) Read Article >> Posted by: DTB at 5:10 PM  |  Permalink