We had the privilege last week of contributing our expertise at "The E-mail Marketing Q & A Forum" Webinar presented by NetCreations/PostMasterDirect. Hosted by President and CEO Michael Mayor, the Webinar featured e-mail experts (many of them ClickZ columnists) who answered questions sent by readers of NetCreations' e-newsletter, "The Higher Road."
If you didn't have a chance to tune into the Webinar itself, here are some highlights that could be especially helpful to B2B marketers who are new to the e-mail marketing space. You can request your own copy of the Webinar transcript by e-mail. (Be sure to mention that you heard about it through this column).
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