eROI Email Marketing News and Strategies

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Email Marketing News, Articles, and Strategies

Thursday, September 04, 2003

ADVERTISING ORGANIZATIONS PREPARE SPAM POLICY

4As and ANA Favor 'Opt Out' System for Consumers

CINCINNATI (AdAge.com) -- Fearing spam erodes consumer acceptance of other ad forms, the Association of National Advertisers and American Association of Advertising Agencies are preparing a joint policy against unsolicited e-mail. Read Article >>

Posted by: DTB at 4:41 PM | Permalink

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