Howard Dean's presidential campaign got a lot of mileage out of its savvy use of the Internet for messaging and fundraising, but it seems to have over-reached with its latest effort. The campaign is following up on spam complaints. The message, intended to go to opt-in people interested in Dean materials, appears to have spread to many completely unrelated non-opt-in lists.
As with all good campaign gaffes, some Dean people are already suggesting that perhaps it was all an opposition conspiracy. After all, to think otherwise would be to imply that the email marketing industry was rife with scam artists.
Read Article >> Posted by: DTB at 5:36 PM  |  Permalink