eROI Email Marketing News and Strategies

eROI Blog
Email Marketing News, Articles, and Strategies

Wednesday, August 06, 2003

The Art of Discipline - ClickZ

My company is revamping its newsletter strategy. I'll have lots to share as we go through this process. The first topic is the art of discipline. As my staff and I discuss this undertaking, we're realizing the role discipline plays in the success of a newsletter program. Not only self-discipline, but also a kind of military precision you, the publisher, must inflict on others. Some insights on how to make discipline work for you:
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Posted by: DTB at 9:51 AM | Permalink

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